Offical Lidl Christmas Jumper 2022 for Men and Women

Product Information

From this Thursday (3 November), shoppers at over 940 of Lidl’s UK stores can drop off new and unopened toy donations such as games, books, puzzles, as well as arts and crafts which will be gifted to children from their local area via local charities and community groups. They fell out of popularity in the 1990s – largely regarded as “gag gits”. In Bridget Jones’s Diary, they epitomised embarrassment. You also won’t be seeing Lidl Bear for sale in any of our stores – because, in the face of unrealistic Christmas expectations and pressure, we know what really matters is being with the people we care about.”

The Lidl-branded jumper was its fastest-selling middle aisle product of 2021, flying off shelves at a rate of one every two seconds on its first day in stores, according to the discounter. Winter’s must-have accessory is available in a variety of sizes and guaranteed to get the whole family in the festive spirit. But shoppers must act fast - the sought-after novelty jumper is set to fly off shelves! The supermarket takes pride in providing its customers with the highest quality products at the lowest possible prices throughout Great Britain, from Kirkwall to the Isle of Wight. Social responsibility and sustainability are at the core of the company's daily operations, with the company placing a strong emphasis on its responsibility for people, society, and the environment. Lidl GB is passionate about working with British producers and sources two thirds of its products from British suppliers. The news follows the discounter revealing the busiest times for shoppers to visit stores over Christmas, as well as its shop opening times during the period.And, just like that, a star is born – finding fame in the aisles of Lidl before becoming the (expressionless) face of Lidl’s advertising campaign and experiencing the highs and lows of fame at Christmas time. Instead of selling the character in Lidl stores, Lidl Bear has instead been the inspiration for Lidl's Christmas charitable drive; Lidl Bear's Toy Bank

The 16-second teaser clip, which can be seen across all of Lidl’s social channels, features a family shopping in the seasonal Christmas aisle, with a little girl’s bear getting a lot of attention.

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The festive favourite was 2021’s fastest-selling item from the retailer’s famous middle aisles, with one jumper selling every two seconds on the day of its in-store release It's even got a brand new design for 2022, but the unmissable Lidl logo is still proudly on display. Also making its grand return after selling out for the past two years is the pigs in blankets pizza, which Christmas dinner fans won't want to miss out on. Since establishing itself in Great Britain in 1994, Lidl GB has experienced continuous growth and today has over 28,000 employees, over 935 stores and 13 distribution centres in England, Scotland and Wales.

Lidl has launched a Christmas jumper rental service for shoppers, with profits being donated to the NSPCC. Peter de Roos, Chief Commercial Officer at Lidl GB, says of the campaign:“Instead of selling Lidl Bear, we’re asking everyone who can to spare a bear, and other toys, to give to those in need this Christmas. From Kevin to Percy and everything inbetween, all toys will be welcomed with open arms – because there’s room for everyone at the table this Christmas.” The ‘paw-some’ Christmas advert will hit screens from 4th November 2022, on ITV during Coronation Street – however it won’t be the first we’ve seen of our furry friend. Eagle-eyed Brits may have already spotted Lidl Bear popping up across the country on TV, in newspapers, and on social media, as the star of this year’s show has been teased ahead of its ‘paw-fficial’ premiere. The rental collection contains all of the German discounter’s jumpers sold between 2020 to 2023, as well as three limited edition sweaters designed in collaboration with slow-fashion specialist Lydia Bolton. This Christmas, Lidl has rolled out the red carpet to celebrate two returning festive favourites – its iconic Lidl Branded Christmas Jumper and sell-out Deluxe Pigs in Blanket Pizza – by parodying two of the most popular Christmas movie moments.Eagle-eyed Brits may have already spotted Lidl Bear popping up across the country as the advert has been teased ahead of its 'paw-fficial' premiere Claire Farrant, Marketing Director at Lidl GB, said:“What stands Lidl Bear apart from other Christmas characters is its hilarious, deadpan expression. By displaying no emotion it manages to create humour and deliver our message about what’s actually important this Christmas. Lidl has revealed this year’s iconic Christmas jumper design with a nod to one of the nation’s favourite festive movies as it also teases its Christmas campaign for this year. Lidl Bear’s story begins when a dad accidentally shrinks his Lidl jumper in the wash, and his young daughter has the ingenious idea of putting it on her teddy bear.