PoshLane Babes: Bold, Wild and Sexy #75: Life. It's Glamour! (PoshLane Babes Edition: Photo Books)

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But as each day passed, I felt like I was drifting further away from my true self and my creative aspirations. By entering this site you are verifying that you are over the age of 18 and know this site is of an adult nature. One adherent of the “soft life,” 30-year-old Britney Campbell, tells me that her upbringing greatly influenced her views on work and labor and taught her what she wanted to change. It's just not Barbie to promote those very stereotypical gender norms, especially in a world where equity, diversity, and inclusion is so important. Women who strove to be girlbosses went to bed late and got up early to sweat it out at Barry’s or Soul Cycle.

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Anything implied or inferred within these pages is not to be taken as an inducement for payment for anything other than time and (executive) companionship. The main draw of the weird girl aesthetic, at least for me, is that it flips the conventions of other trends. Richie’s favorite workout, Pilates, has even become a key part of the soft-girl aesthetic, with many declaring it a cornerstone of the lifestyle. To enable personalized advertising (like interest-based ads), we may share your data with our marketing and advertising partners using cookies and other technologies. To them, the pursuit of what is known as “hustle culture” is not just toxic and potentially harmful to their health—it actively goes against what it means to be a woman.

I think it's just promoting the traditional gender norms that we have worked so hard to push back on,” she tells me. Recent Examples on the Web In her lifespan, Barbie has existed in hundreds of different iterations: as an astronaut, a presidential candidate, an athlete and a glamour girl. Like Campbell, many soft girls have come to the lifestyle after experiencing the burnout of a capitalistic society firsthand, posting their visions of the life they could have if they didn’t have to work.

In many ways it does seem kind of empowering to take up the soft-girl ethos, to break away from the rat race, and stop feeding into the machine of labor.