Aperol Aperitivo 1L, 11% ABV - Italian Spritz

Product Information

Its communications improved and so did Aperol’s involvement with art and advertising. Gradually fashion and lifestyle also became a coherent part of Aperol. Aperol Spritz ready-to-serve has been a constant favorite among all its consumers. Aperol reminds me of bitter grapefruit, refreshing and bright,” says Kevin Murphy, the bar director and assistant manager of Daisies in Chicago. “Of the bitter red Italian spirits family, I find it the most approachable and less divisive.” He adds it to a Sangria with red wine and tangy kombucha and believes it works wonderfully with lighter spirits, although he admits that the Paper Plane, a bourbon-based modern classic, proves that’s far from a hard-and-fast rule. This Italian liquor brand has been boosted with some outstanding features. To begin with, the Aperol Spritz features a vibrant orange color that can glam up your toasts. The essence and the flavor of the spritz are very engaging. Aperol brings people together and is the perfect drink to start the evening, all year round. The drink matches perfectly with food: the Aperitivo ritual born in Veneto sees the Aperol Spritz served with some traditional light bites called ''cicchetti', small dishes that usually include tiny sandwiches, olives and small portions of local dishes. Try it at home! Since Aperol truly comes alive when combined with bubbles, the most seamless way to experiment with Aperol is to riff on that Spritz, says Grant Gedemer, the director of food and beverage at The Godfrey Hotel in Chicago who uses sparkling rosé instead of prosecco and adds fresh seasonal fruit. “You can also add it to a Gin & Tonic,” he says. “The dryness adds a nice complement to the citrus, and the effervescence brings out its flavor too.”

Some of the main ingredients used by Aperol in its drinks include rhubarb, cinchona, and gentian. Every drink represents an orange hue, resembling itself more as a summer drink. In the 80s and 90s, Aperol started gaining more recognition. This recognition was mainly derived from the international and cosmopolitan dimension. This drink became the one and only drink that was enjoyed during all kinds of social events.Aperol was originally created by the Barbieri brothers of Padua in 1919 as a lower-alcohol liqueur to be enjoyed during Aperitivo time. It did not experience a full ‘boom’ of success until after World War Two, when the ‘Aperol Spritz’ became a fashionable substitute for the historical white wine and soda spritz used in Venice. Aperol claims that they are the brand that solely focuses on bringing people together. With a glass of Aperol, any individual is destined to have a great time.

Since Aperol’s involvement with Gruppo Campari, this became a brand that extended its social circle. This way it impressed not only the consumers but also gained a multiple from the world. This drink is extremely refreshing by nature. Just with a single one can feel all the flavors and revitalize their taste buds. Aperol stands to be a versatile drink. Aperol was created by the Barbieri brothers and launched in 1919 at the Padua International Fair, soon becoming one of Italy's favorite liqueurs, now taking the world by storm. The original recipe has remain unchanged since 1919. Every glass of Aperol tastes bittersweet. The combination of orange, together with the herbs and woody notes gives it a unique and exemplary taste. One simply cannot let go of it. Every Aperol drink is the gateway for a memorable time spent. This drink is the most ideal and appropriate drink for those fun filled parties and events.Just immediately after the post-war session and the initial years later Aperol became famous. The main crowd that was attracted to Aperol were young adults. It was in the 50s when for the very first time the Aperol Spritz was developed. The first Aperol TV commercial was also featured during this time period. The color and the taste both are exotic. Individuals can enjoy this drink both before and after every meal. It even promotes and gives way to good digestion.